Natruline Natural

We are thrilled to announce that our founders, Jo-Anne and Stuart Chidley, have been recognized in the prestigious Who's Who in Natural Beauty 2024! 🌿🌏   Since co-founding Beauty Kitchen in 2014, Jo and Stuart have been true pioneers in the beauty industry, committed to creating effective, natural, and sustainable products that truly make a difference. Their vision has positioned Beauty Kitchen as Europe’s highest-scoring Beauty B Corp, where people and the planet come first. They have not only redefined beauty standards but have also prioritized environmental responsibility by innovating revolutionary returnable packaging.     But their contributions don’t stop there! Jo and Stuart are the driving force behind Reposit, the world’s first closed-loop packaging solution for beauty, which now offers returnable packaging as a service to FMCG brands and retailers.   This initiative is a game changer in the industry, providing a sustainable alternative that encourages brands to embrace reuse. Simply scan the QR code on your packaging and follow our easy-to-use free returns process!   No QR code on your product? No problem – click here to fill out our returns form!   Through collaboration and innovation, Jo and Stuart are accelerating the transition to a more sustainable future, not just in beauty but across various sectors. Their dedication to creating impactful change is inspiring and sets a benchmark for others in the industry. We would like to extend our heartfelt congratulations to all the brands featured on this esteemed list and express our gratitude to Natural Products Online for recognizing our efforts for the ninth consecutive year! Check out the full list here and join us as we continue on this exciting journey towards a more sustainable beauty industry and beyond!   

Small changes, big impact: create 5 DIY Natural Face masks you’ll love and find out how we’re working with the B-Corp community to transform the beauty industry. Pamper your skin while supporting a better world! At Beauty Kitchen, we're thrilled to share our favourite DIY face masks for Autumn that not only nourish your skin but also align with our B Corp values.  Now, let's dive into five amazing DIY face masks that not only nourish your skin but also align with our B Corp values:  Honey & Oatmeal Glow: Mix locally-sourced honey with organic oats for a gentle exfoliant. Our commitment to ethical sourcing ensures ingredients that are good for you and the planet.  Avocado Dream: Mash ripe avocado with a splash of olive oil for intense hydration. We prioritize sustainable farming practices to reduce environmental impact.  Turmeric Brightening: Blend turmeric powder with yogurt for a radiant complexion. Our transparent supply chain guarantees ethically-sourced ingredients that are great for you and the planet.  Green Tea Refresh: Combine cooled green tea with aloe vera for a soothing treat. We support fair trade practices, ensuring community well-being.  Cocoa Glow: Mix cocoa powder with coconut oil for a nourishing mask. Our commitment to social responsibility extends to every ingredient we use.  By choosing these natural ingredients, you're not just pampering your skin – you're supporting a movement towards responsible business practices. Join us in making beauty a force for good!   Learn More About Our B-Corp Journey   Together, we’re on a mission to transform beauty - one reusable jar, one ethical product, one small act at a time.  At Beauty Kitchen, sustainability isn’t an afterthought - it’s woven into the very fabric of who we are.  Social and environmental responsibility is not just a goal, but an essential part of every decision we make.  From the way we source our ingredients to how we package and deliver our products, every step of the process is designed to minimise waste and create lasting impact.  In 2017, Beauty Kitchen became the first UK beauty brand to achieve B-Corp certification, and now, we have just re-certified with our highest ever score of 174.7.  As the highest-scoring B-Corp beauty brand in Europe, we’re proof that you don’t have to choose between effective skincare and protecting the planet.  So what? What does it actually mean to be a B-Corp, how did we get here, and why does it matter? Let’s take a closer look.   What It Means to Be a B-Corp  B-Corps are businesses that meet the highest standards of verified social and environmental performance, and public transparency on things like supply chain practices and what goes into our products.   To achieve B-Corp status, we’ve had to undergo a rigorous assessment that measures our impact across five areas: governance, workers, community, environment, and customers. This gets re-assessed every three years.  One standout moment for us was pioneering returnable packaging  Every time you buy a B-Corp product or a service, you’re part of a global movement of companies striving to use business as a force for good.  Our effective, natural, and sustainable skincare is not just working wonders for your skin, but also making a positive impact for people and planet – and we couldn’t have done it without you.  By choosing Beauty Kitchen, you're joining a community that values both personal care and global responsibility.  Together, we’re creating meaningful change, one beauty routine at a time.    Join the movement  As we celebrate our highest ever B-Corp score, it’s more than just a badge of honour – it’s our commitment to building a better world, and we couldn’t do this without you.  Sustainability is a journey, not a destination. And the best part? You don’t have to do it alone. By supporting Beauty Kitchen, you’re joining a community that’s working together to create lasting, positive change.  Together, through small changes, we’re making a big impact – and we’re only just getting started. Thank you for sticking with us.