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RETURN • REFILL • REPEAT
Did you know that over 95% of beauty packaging is thrown out after just one use or that just 14% of plastic makes it to a recycling centre and only 9% is actually recycled? Well don't worry, we're here to change that!
Shop online direct from us or from 1000s of stores throughout the UK and Europe
Enjoy our effective, natural beauty products
Send your empties back to us FREEPOST or via 1000s of participating stores
We clean the empties and refill them in our next batch
READ OUR BLOG ON SUSTAINABLE SWAPS FOR 2021!
Sustainable Resolutions for The New Year
With 2020 almost behind us, we all deserve a fresh start - and we are so excited to bring in the New Year!
Here’s some simple but sustainable options to include to your resolutions list.Read the Blog
Beauty That Gives Back
We donate 2% of sales (not profits) to charity all year, every year. We support the Seahorse Trust and the Plastic Soup Foundation, as well as donating products to InKind Direct who supply over 300 UK charities.
All of our packaging is designed with sustainability in mind. From our compostable pouches to using FSC approved cardboard and vegetable inks and precycled containers that can be returned to us to be reused in our one of a kind closed loop scheme we truly are pioneers in this area.
95% of our products are registered with the vegan society so you know they are completely plant based. The other 5% are vegetarian and contain sustainably sourced beeswax which is a by product of the honey industry,
Plastic Soup Foundation
We partner with the Plastic Soup Foundation to fight for clean oceans. The Plastic Soup Foundation lead the way on banning micro plastics from cosmetics. We are proud that all of our products contain absolutely no micro plastics and we donate 1% of all sales to this charity
We are proud to be the first high street beauty brand to become a B Corp in 2017. Being a B Corp is so important to us and we firmly believe in using business as a force for good - that's why we donate 2% of sales (not profits!) to charities close to our heart
The international gold standard against animal testing - we are proud to be approved as cruelty free under the Leaping Bunny programme.
RETURN • REFILL • REPEAT
Our groundbreaking RETURN• REFILL • REPEAT scheme allows customers to send their packaging back to us and we will wash and reuse it in the next batch. It's even better than recycling!
Made in the UK
We make all of our products in the UK to ensure that we keep our carbon footprint as low as possible. We are a big employer in our local area and work with local schools and the community to develop sustainability initiatives.