The Power of B Corp: Why Beauty Kitchen Is Leading the Sustainable Beauty Revolution
The Power of B Corp: Why Beauty Kitchen Is Leading the Sustainable Beauty Revolution
B Corp-certified companies are shaping a fairer, more sustainable economy. Since 2017, Beauty Kitchen has proudly been part of this movement. In 2024, we achieved a record-breaking B Corp™ score of 174.7—the highest in Europe’s beauty industry—reflecting our dedication to people, the planet, and a circular economy.
What is a B Corp?
A B Corp (short for Benefit Corporation) is a company certified to meet rigorous standards for social and environmental impact. B Corps are committed to balancing profit with purpose, placing value on the well-being of workers, customers, suppliers, the community, and the environment. Becoming a B Corp means every part of Beauty Kitchen undergoes thorough assessments to ensure we’re leading the way in ethical and sustainable business practices.
Why B Corps matter?
Our B Corp status means you can trust that every Beauty Kitchen purchase supports fair environmental and social practices. Whether that means prioritising our employee’s financial security and wellness to making a positive impact on the communities in which we operate. B Corps are also assessed in terms of their environmental impact and sustainability.
Our B Corp Score
Since our initial certification in 2017 with a score of 89.3, we’ve been raising the bar for ourselves and the beauty industry. Our score jumped to 139.8 in 2020, and now, in 2024, we’re proud to be certified at 174.7! This isn’t just a number – it’s a measure of the positive impact we’ve made and the dedication we bring to building a sustainable beauty brand you can trust.
Here are just a few things we’ve done to achieve our score:
- Ensuring we use the most sustainably sourced, efficacious ingredients
- We’re proud to have pioneered the use of returnable packaging in our products, through our partnership with Reposit we’re on a mission to eliminate single use packaging waste
- At Beauty Kitchen we are 100% cruelty free and Leaping Bunny Certified
- We have achieved the ‘Zero Plastics Inside’ certification for all our products, meaning they are microplastic free
- Beauty Kitchen is a female-led business and we are committed to following diversity & inclusion principles in the workplace
- We commit 2% of sales (not profits) to charitable organisations
- Our products are all made locally in the UK, reducing their carbon footprint and contributing to the local economy
- Our products are Cradle-to-Cradle certified, meaning they are designed with circularity in mind, to be reused or recycled indefinitely
The B Corp Beauty Coalition
We’re also proud members of the B Corp Beauty Coalition, a global partnership of B Corp beauty brands working together to set new standards for the entire industry. Our founder Jo is a passionate advocate and speaker at numerous business and beauty forums, serving as Co-Chair of the Global B Corp Beauty Coalition as well as the Sustainable Beauty Coalition. By collaborating with other beauty brands worldwide we’re encouraging the whole industry to raise the bar and make sustainable beauty the norm.
With Beauty Kitchen, choosing beauty doesn’t have to compromise the planet. Join us in redefining the beauty industry—because every purchase and return brings us closer to a world where sustainable beauty is the new standard.
Written by the Beauty Kitchen Team