The importance of transparency
How we’re using Provenance® to make our credentials as transparent as possible
What is provenance?
We have partnered with Provenance to connect what we say and do with transparent evidence of our claims. It’s so we can help you understand more about where our products come from and what social and environmental impacts they have on people and planet.
42% of companies exaggerate sustainability claims, so we want to be able to provide complete transparency to protect you from greenwashing and show you how genuine we are with certifications and verifications that are easy to understand. We want to use Beauty Kitchen as a force for good.
Provenance Proof Points
Our Proof Point’s are verified as part of the Provenance Framework around Climate, Waste, Nature, Workers and Community and are designed to be as clear as possible.
Click on our interactive Proof Point badges to explore how we have achieved them & the supporting evidence we have provided to help you understand the impact of your Beauty Kitchen product’s.
“Honesty, authenticity, and transparent communication with our customers around product claims is hugely important to me.
These values have been with Beauty Kitchen since its creation, Provenance simply helps us to make this transparency clear and demonstrate our products impact on people and planet”
Jo Chidley, Founder of Beauty Kitchen
“It can be confusing for shoppers to make positive choices with misleading claims and greenwashing going on.
Trustworthy claims will help showcase how businesses like Beauty Kitchen are paving the way for sustainability and using their voice as a force for good.”
Jessi Baker, Founder and CEO of Provenance
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